Issue 08
22 stories
Editor’s Note – Nov/Dec 2013
How to Grow a Company 2,000 Percent in Just Two Years
Recipe for a Marketing Master: Chess, Tuna and Cable TV
University of Michigan Ross School of Business CMO John Trierweiler says marketing isn't just promotion; it's also problem solving.
Say Goodbye to Frozen Pizza Forever
What To Do When The White House Calls
When the leader of the free world beckons, go, advises Dr. Lawrence Mathews, chief financial officer at the Institute for Population Health.
Why the Best Businesses Are Like Buses
According to Gentiva Health Services' Eric Slusser, success requires putting the right people in the right seats.
To see if your work has purpose, ask one simple question
Leading Leaders? Give Yourself a Management Makeover
Before she could manage senior leaders, Aon Benfield's Maggie Westdale had to learn to manage herself.
Sweet Business Lessons from a Donut Tradition
A company's cream filling is its customers, according to former donut man Angelo Gencarelli, now CFO at The Results Companies.
The CFO of the Future: the General Counsel
One day soon, your company's general counsel will be as influential as its CFO, predicts Harsco Corp.'s Verona Dorch.
Why You Should Hire Owners, Not Employees
Celanese General Counsel Gjon Nivica has discovered the secret to building a better team.
Manage Your Team Like Steve Jobs Managed His
General Counsel John Gasparovic stimulates innovation at BorgWarner by adopting the same leadership style as Apple's famous founder.
Start-Up Secrets from a Former Zipcar Exec
Generalists, not specialists, are the key to start-up success, according to General Counsel Dean Breda of Interactions Corp.
Cunning Career Tips from a Former Litigator
LexisNexis' Meredith Sidewater shares what she's learned during her journey from court room to corporation.
How to Do Good While Being Good at What You Do
BDP International’s chief legal officer, Catherine Muldoon, has found a way to combine her profession — law — with her passion: advocacy.