John McGee, CEO of OptifiNow, reveals the innovative role that an employee-centric social media strategy can play in sales.
Walking a Mile in the Customer’s Shoes
Jeff Grayson, Intrawest Chief Information Officer, explains how to make business thrive through focusing on the customer experience.
How to Wear Your Company’s Social Media Heart on Your Sleeve
Elizabeth Bryant, Vice President of Southwest Airlines University, uses Southwest as an example of how companies can benefit from employees’ social media behavior.
5 C’s for Building a Successful Business as a Woman
Marsha Friedman, CEO of EMSI Public Relations, shares business-building tips with new female entrepreneurs.
How to Lead Like a Weltmeister
Best-selling author Kerstin Plehwe shares her very German insights into excellence, teamwork and success.
Feedback: The Essential Nutrient
Anna Carroll, author of The Feedback Imperative, explains why feedback is an essential nutrient for the health of your employees and the company. By Anna Carroll Everyone’s focused on workplace happiness and how to attract and retain great employees. Leaders are encouraged to create a fun workplace, avoid micromanaging, and give lots of positive feedback and recognition. These are all …
Cultivating Ease: The Less Stressed Executive
Reducing stress not only benefits your body, but it also makes you a more valuable leader. By Christina Scalera You are tired, weary and downright fatigued. You are not sure how you are going to get through another day, another client, another investor meeting. You are an executive, but you are human nonetheless. And even though your list of accomplishments …
The New Airborne Virus: Online Reviews
The online review genie is out of the bottle for good. Reputation management is a buzzword being thrown around a lot lately. Businesses intuitively know that they need to care about it, but what is it really? In reality, it is nothing new. Successful businesses have been doing it all along. Successful businesses protect and build their reputation — they …
The Fears and Facts of Public Speaking
For some, the fear of public speaking in business settings—or any setting, for that matter—means sweaty palms and tied tongues. Here is how to deliver with confidence. By Ruth W. Crocker Larry’s boss was so pleased with his work performance that he asked Larry to give a fifteen-minute presentation to the entire department of twenty-five people. Larry felt confident about …
Mind Reading for Managers
Kim Smith, international human resources expert, claims that there is a way to engage staff in just five key conversations. By Kim Smith Did you know that only a fraction of your staff bring their ‘A Game’ to work every day? According to companies like Aon Hewitt and the Gallup Organization, this number is about one in five. The rest? …
Forget Balance, Remember Priorities
The perfect work-life balance that everyone chases after may just be an urban legend. Instead, use these three keys to find peace through priorities By Anne Grady There have been a number of articles and commentaries in the news lately suggesting that we toss out the whole idea of work-life balance. I couldn’t agree more. Why? The whole idea of …
A “Smart” Business Language That Spoke for Change
Neil Gaydon, President of SMART Technologies, shares his experiences on how he led change and diversified his company into new industries. By Neil Gaydon I was brought into SMART Technologies over 18 months ago to provide it with a new direction. SMART’s global platform owes to its status as the largest supplier of interactive displays in the world of education. …
Today’s Marketers Are Soccer Players, Not Football Quarterbacks
The business game has changed. In order to score goals with consumers, CMOs need to start thinking like soccer captains. Everyone knows that the world is changing at a rapid pace and that it is affecting all parts of business, from supply chains to how consumers interact with brands. Nowhere are these changes more evident than in the C-Suite, particularly …
#realtalk Advice for Millennials in the Workplace
Andrew Krause and Timothy Parker, CEOs of AKA Media, give Millennials tips on how to rise to the challenges of today’s workforce As two Gen Xers who started our video communications company in the late nineties, we’ve embraced youth as our company has grown. Embracing youth today means working with millennials. From a management view, millennials in the workplace represent tremendous …
The Business of Culture
Michelle Joseph, Talent Acquisition Expert and CEO of PeopleFoundry, explains why culture is the best investment you’ll ever make. Any buzz you hear about company culture always seems to feature legendarily successful businesses like Google or Facebook. Their employees work on exercise balls, nerf guns in the office and draft beer on tap. Their work life seems like a college …