Workers citing job dissatisfaction as a reason to look elsewhere A new year brings new changes. For many workers across the country, that may mean a change in company. Our friends at CareerBuilder recently sent us a survey showing that 21 percent of full-time employees are looking to change jobs in 2014. Of those full-time workers, 59 percent say they …
1-2-3 to a Better Personal Brand
The author of “Brand Aid” offers three steps toward building your more-important-than-ever individual brand. The market demands authentic brands. Consumers, employers and vertical connections now rely on word of mouth, social groups, recommendations and strong connections above all else. It is with that, plus extensive research for “Brand Aid,” that I can confidently state: The individual is now more important …
Editor’s Note – Jan/Feb 2014
It’s that time of year again. As the holiday season fades into the New Year, the national discourse migrates from gifts and goodwill to calories and cardio. Instead of Santa’s sleigh in the sky, we look for magic numbers on the scale. Instead of celebrating old friends, many of us embark on quests for a “new you.” This time of …
5 Ways to Sell Digital Marketing to Analog Executives
These 5 tips will help CMOs overcome tech skepticism in the C-Suite.
New Year’s reSOLUTIONS
2014 is here, what are your goals for the new year?
New Year’s reSOLUTION: Take More Breaks
Harsco Corp.’s Verona Dorch resolves to schedule more time for rest, relaxation and her recliner.
New Year’s reSOLUTION: Penciling in Productivity
Office Organizing Expert Kacy Paide resolves to make professional growth a part of her morning routine.
Owning Your Finances in 2014
Five steps for taking control of your financial future. 2014 is the year to take control of your finances. This is not the typical “lose 20 pounds” or “change my life” sort of New Year’s resolution, but taking control of your finances has powerful ramifications. It can lead to a secure financial future. And it will make you happier. Follow …
Harness the Power of the Recommendation
Reviews are now a highly accessible and powerful resource for consumers, make them work in favor of your business. Recommendations and word of mouth have always been important. Research tells us that 92 percent of consumers say a word-of-mouth recommendation is their top determinant in making a purchase decision (Nielsen 2012). But in the age of social media, recommendations are …
Employee Rivalry: Five Tips for Managing Dueling Staffers
Troubles at work? Consider these steps toward maintaining office harmony. Child Psychiatrist David Levy introduced the term “sibling rivalry” in 1941. Self-explanatory in its terminology, the concept of sibling rivalry is easy to grasp. The mechanism of employee rivalry works essentially the same way, with the employees in a competitive relationship, striving for greater approval from their employer or manager. …
Happy Holidays!
Wishing you a happy holiday and safe travels this season!
New Year’s ReSOLUTIONS: Balancing Better
Peter Friedman, Founder and CEO of LiveWorld, recognizes that personal interests and teamwork fuel business success. Our company, LiveWorld, through the great efforts of our team, has seen good progress in the last few years. Along with that, we’ve had team members repeatedly come close to burning out—including me. I’d like to see us continue to grow and do well, …
New Year’s reSOLUTIONS: Checking Off the List
From conducting meetings in French to enjoying a week’s worth of yoga, Sixieme Managing Director Colleen Fahey balances professional and personal development goals in the new year. Since Audio Branding is far more established in Europe than it is on these shores, a lot of my work is in teaching about the discipline itself and sharing the idea that you …
New Year’s reSOLUTIONS: From Disruption to Innovation in Education
Nancy Salzman is taking higher education to new heights at Brandman University. Throughout this past year and looking forward to the next, Brandman University’s School of Extended Education has witnessed major disruptions and innovations in higher education. These changes have led to shifting expectations of our extended education staff, students and industry partners. Disruptions in 2013 One of the more …
New Year’s reSOLUTIONS: Staying On Schedule
Office organizing expert Kacy Paide plans to plan for productivity in the new year. I have a friend who has every minute of her day scheduled on a spreadsheet, starting with her alarm going off at 6am, followed by 20 minutes of washing up, followed by 25 minutes of watching Jon Stewart over oatmeal and coffee, ending with lights out …